Exposed: How Your Data is Being Sold & How to Stop It!


FRESNO, California – Cody Sarhan, Communications Specialist

It may come as a surprise for you to learn that right now, data brokers are holding a silent auction for the identity and personal information of those who didn’t agree to share it. This happens every day, every moment, everywhere in the world. But there is hope to stay protected from these invisible data collectors.

In California, a new legislative push aims to empower individuals with the ability to demand the deletion of their personal information from the databases of data brokers. This move underscores the growing concern over privacy and the shadowy operations of these data brokers, who profit from collecting and selling personal details without explicit consent.

Learn more: How BCT can protect your small business from cyber threats

Don’t Letter Data Brokers Break Your Business

For small businesses, this development is a wake-up call to the critical importance of cybersecurity measures. Data brokers operate by harvesting information from various sources, including transactions and online activities, which often involve data unwittingly shared by businesses. This practice not only poses a risk to individual privacy but also to the integrity and reputation of businesses whose data might be exploited.

Using BCT To Leverage the Legislation

The legislative efforts in California, aimed at curtailing the activities of data brokers by enhancing consumer rights, signal a significant shift towards greater data transparency and control. For small businesses, this emphasizes the need to adopt a proactive approach to data privacy and cybersecurity.

By implementing stringent cybersecurity measures, small businesses can protect not only their own data but also that of their customers, thereby fostering trust and loyalty. Data is a valuable commodity, and ensuring its security is not just a regulatory compliance issue but a competitive advantage.

To discover how BCT Consulting can help you stay compliant and protected, reach out to our expert team today.

BCT Consulting now has engineers servicing clients within Fresno, Clovis, Madera, San Jose, Sacramento, San Francisco & the Bay Area, Los Angeles, Santa Monica, Las Vegas, Bakersfield, San Diego, San Luis Obispo, Anaheim, Palm Springs, and more.

Cody Sarhan | Communications Specialist, Xobee Networks

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